PROJECT DETAILS

Tracey Boyd is an awarded furniture designer who works on bespoke collections for brands such as Anthropologie, At Home stores and more. Predominantly sold in the USA, she also creates commissioned collections for Four Hands agency who sells her products to a range of luxury furniture stores within the USA.


Year

2021

Service

Squarespace build & content strategy


Website


OUR SERVICES

  • Squarespace website design with Soley Creative

  • E-commerce optimisations

  • Strategic content planning

Tracey Boyd, Interior Designer

“Ria Jhala was a joy to work with a great can do attitude, she and Lucianne Soley made the process simple, creative and easy to understand. I wouldn’t hesitate to use them for any future projects.”

CHALLENGE

Tracey has always wanted to collate her aesthetic as a designer across into a digital portfolio. We’ve worked on collating her inspiration as a designer with look books filled with her beautifully designed collections to present her work via Squarespace. Squarespace has a user friendly interface that allows Tracey to easily make changes to her blog and add new look books herself through it’s visually guiding software.

SOLUTION

Firstly we collaborated with A Few Great Women to get a optimised design layout that would best compliment Tracey Boyd’s aesthetic and style.

We wanted to present a store that resembled a portfolio and would act as a landing page for all future opportunities.

RESULT

A highly curated Squarespace website that presented Tracey’s work in the most eloquent way that suited her design aesthetic as a designer.